The Diamond Jubilee Fellowship for young artists is an innovative scheme conceived by the Culture Department with an objective to cultivate flair for art and culture in the minds of the younger generation. It also seeks to nurture the higher values of equality, secularism, brother hood, justice and democracy among the youth.

Kerala has a rich cultural heritage of folk arts and craftsmen. In order to improve the living condition of these artists and craftsman, a project in collaboration with organizations like UNESCO will be implemented to create rural art hubs to help the folk artists and craftsmen to enhance their skill, reach out to the global market to strengthen their livelihood.

The scheme envisages developing a cultural space in public pathways alongside and other suitable and unused public spaces for cultural activities in villages and small cities where there are no such facilities.

Government provides non-recurring grant to various cultural institutions. The grant will be given by the Cultural Directorate to eligible institutions on the basis of applications received and in accordance with specific Government orders.

The scheme seeks to promote awareness on the rich cultural heritage of Kerala and to strengthen cultural forms of Kerala. Under it, various projects are implemented towards developing a cultural map for the tangible and intangible heritage of Kerala, creating conservation awareness among the public and holding through 'Paithrukolsavams' and cultural exchange programmes in and outside the Country.

The prime objective of the centre is to widen the cultural activities by bringing the indigenous cultures of the Zone close to the masses especially to the rural population and to the under privileged and make then understand, experience, learn and enjoy this cultural diversity of our country.